CEO Reflections on a Purpose-Powered Year: 2023 in Review

CEO Reflections on a Purpose-Powered Year: 2023 in Review

As the curtain has fallen on a spectacular year, Purpose has not just grown; we've soared. Our team, not only increased, but evolved. Our athletes didn't just succeed; they conquered. Purpose did not just reach new shores;...
2020: Here’s a look back into a year in PURPOSE - Purpose Performance Wear

2020: Here’s a look back into a year in PURPOSE

Although this year may not have gone as we planned, we still had a pretty fantastic 2020 with some amazing milestones. We hope you have too. Here’s a recap to our 2020. We’d love to...
Profile in purpose: Faced with type 1 diabetes and cancer, he chose triathlon instead - Purpose Performance Wear

Profile in purpose: Faced with type 1 diabetes and cancer, he chose triathlon instead

Nick Glover Born on the Isle of Man, 1977. Nick grew up playing football, like most young boys; growing up stout and with good reflexes. However, adversity struck when he was diagnosed with Type 1...
November and December. Finishing the year strong at Ironman and Ironman 70.3 Langkawi - Purpose Performance Wear

November and December. Finishing the year strong at Ironman and Ironman 70.3 Langkawi

  #findyourpurpose To cap off a purposeful first year, Purpose showed up strong at Ironman and Ironman 70.3 Langkawi 2017 surprising even ourselves. Fulfilling the promise of performance wear for triathlon and cycling built for...
September and October. As racing season go on, Purpose continues momentum. - Purpose Performance Wear

September and October. As racing season go on, Purpose continues momentum

  #findyour2017 With the season in full swing in September and October, Purpose began gaining traction in the triathlon and cycling scenes within Singapore and Malaysia. Straight from the high of having proven at the global...
In July and August, we showcased ourselves at the Race Across America - Purpose Performance Wear

In July and August, we showcased ourselves at the Race Across America

Collaborating with Team Australia II, we took the leap to feature our jerseys and cycling bibshorts in the world’s toughest cycling race – Race Across America. The race is a total of more than 5,000 kilometres...
In May & June, we introduced Purpose to the world - Purpose Performance Wear

In May & June, we introduced Purpose to the world

#findyour2017   After incubating for most of 2016; and several product upgrades later, we announced the launch of Purpose Performance Wear in May and June. Hosting two events in Singapore and Malaysia to commemorate this, our...
In March & April; signed athletes under sponsorship strategy, reaping benefits - Purpose Performance Wear

In March & April; signed athletes under sponsorship strategy, reaping benefits

#findyour2017 To deepen further the narrative that Purpose is designed and made for elite performance, we signed on several regional athletes under our sponsorship strategy. Lesley Lang Shuang (Singapore), Samantha Lee (Malaysia) and Alvaro Astiz...
In January & February, Purpose secured investments that helped us to be where we are today - Purpose Performance Wear

In January & February, Purpose secured investments that helped us to be where we are today

#findyour2017 After incubating for most of 2016; testing fabrics, construction and products using most of our founder’s savings, we secured two rounds of seed investment in January and February 2017. This allowed us to be...