Artboard_2_jpg.jpg

THE NEW MODEST

PERFORMANCE UNRESTRICTED
SHOP NOW
Artboard_2_copy_2_jpg.jpg

THE WORLD'S BEST DESERVE

THE WORLD'S
BEST COOLING


SUPERIOR THERMOREGULATION
shop now
Tri Suits - Purpose Performance Wear

TRIATHLON

Speed Meets Cool — Hypermesh™
Shop Triathlon
Running Apparels - Purpose Performance Wear

RUNNING

Run Light. Run Strong. Run Purpose.
Shop Running
Cycling Kits - Purpose Performance Wear

CYCLING

Made for Heat. Built to Perform
Shop Cycling
Glacier_Hat_Homepage_Thumbnail.jpg

ACCESSORIES

Accessories for Peak Performance
Shop Accessories
Swimming - Purpose Performance Wear

SWIMMING

Faster Through Science™
Shop Now
Custom_Ryan_Coaching.png

Custom

Go Custom With Hypermesh™, for Team or Individuals
Go Custom

LATEST DROP

RUNNING. HYBRID. EVERYTHING IN BETWEEN.

SHOP NEW HYBRID & FUNCTIONAL
1-purpose-running-shorts-5-inch-carbon-01.png
1-purpose-running-shorts-5-inch-carbon-02.png
New
Purpose Hybrid Racing Shorts 5-Inch (Carbon)
$64.00 USD
1-purpose-running-shorts-5-inch-faded-purple-01.png
1-purpose-running-shorts-5-inch-faded-purple-02.png
New
Purpose Hybrid Racing Shorts 5-Inch (Faded Purple)
$64.00 USD
1-purpose-running-shorts-7-inch-carbon-01.png
1-purpose-running-shorts-7-inch-carbon-02.png
New
Purpose Hybrid Racing Shorts 7-Inch (Carbon)
$68.00 USD
a-purpose-women-mid-length-tights-carbon-02.jpg
a-purpose-women-mid-length-tights-carbon-01.jpg
New
Purpose WOMEN Hybrid Mid-Length Tights 6-inch (Carbon)
$56.00 USD
SHOP NEW HYBRID & FUNCTIONAL

Tri Suits

Stay Cool. Look Sharp. Win Strong.

shop all
borealis-hypermesh-super-suit-arctic-smoke-01.png
main_image
New
Borealis - Hypermesh Super Suit
$675.00 USD
Borealis - Hypermesh Super Suit - color variant: Arctic Smoke
borealis-hypermesh-pro-plus-ae-tri-suit-green-amethyst-01.png
main_image
BEST SELLING
Borealis - Hypermesh PRO+ ae Tri Suit (Green Amethyst)
$334.00 USD
borealis-hypermesh-pro-plus-ae-tri-suit-sapphire-01_8f20135a-a637-4137-9fe1-a22de6dac486.png
BOR_HPP_AE_TS_SAP-01_6f8983f9-660f-4467-915b-9a1130f5e38e.png
New
Borealis - Hypermesh PRO+ ae Tri Suit (Sapphire)
$334.00 USD
borealis-hypermesh-pro-plus-tri-suit-azure-01_2695a780-f1ae-435c-ac86-17f422f982f7.png
borealis-hypermesh-pro-plus-tri-suit-azure-03.png
BEST SELLING
Borealis - Hypermesh PRO+ Tri Suit (Blue Azure)
$263.00 USD
IMG-8335.jpg
IMG-8336.jpg
New
WOMEN Hypermesh™️ PRO+ Tri Suit Full Length, Long Sleeve (Carbon)
$255.00 USD
main_image
main_image-02
Borealis - WOMEN Hypermesh ELITE Tri Suit Full Length, Long Sleeve (Plum)
$247.00 USD
borealis-women-hypermesh-pro-plus-ae-tri-suit-plum-01.png
main_image-02
Borealis - WOMEN Hypermesh PRO+ ae Tri Suit (Plum)
$334.00 USD
main_image
main_image-02
Seishin - Hypermesh ELITE Mid-Length Tri Suit (Arctic Frost)
$247.00 USD
shop all

Running

Run Light. Run Strong. Run Purpose.

shop all
women-hypermesh-elite-running-long-sleeve-t-shirt-lt-terracotta-01.png
women-hypermesh-elite-running-long-sleeve-t-shirt-lt-terracotta-02.png
New
Women Hypermesh ELITE Long Sleeve Running T-Shirt LT (Terracotta Brown)
$64.00 USD
men-hypermesh-pro-plus-running-singlet-terracotta-01.png
men-hypermesh-pro-plus-running-singlet-terracotta-02.png
New
Hypermesh PRO Plus Running Singlet (Terracotta Brown)
$72.00 USD
women-hypermesh-pro-plus-running-singlet-terracotta-01.png
women-hypermesh-pro-plus-running-singlet-terracotta-02.png
New
Women Hypermesh PRO Plus Running Singlet (Terracotta Brown)
$72.00 USD
women-hypermesh-elite-running-long-sleeve-t-shirt-terracotta-01.png
women-hypermesh-elite-running-long-sleeve-t-shirt-terracotta-02.png
New
Women Hypermesh ELITE Long Sleeve Running T-Shirt (Terracotta Brown)
$64.00 USD
men-hypermesh-elite-running-t-shirt-terracotta-01.png
men-hypermesh-elite-running-t-shirt-terracotta-03.png
New
Hypermesh ELITE Running T-Shirt (Terracotta Brown)
$62.00 USD
women-hypermesh-elite-running-t-shirt-terracotta-03.png
women-hypermesh-elite-running-t-shirt-terracotta-05.png
New
Women Hypermesh ELITE Running T-Shirt (Terracotta Brown)
$62.00 USD
borealis-men-hypermesh-pro-plus-running-singlet-unicorn-01_1.png
borealis-men-hypermesh-pro-plus-running-singlet-unicorn-03.png
BEST SELLING
New
Borealis Hypermesh PRO Plus Running Singlet (Unicorn)
$72.00 USD
borealis-men-hypermesh-elite-running-t-shirt-plum-01_df5ce58e-736b-4216-9ed7-20092c2b24c8.png
borealis-men-hypermesh-elite-running-t-shirt-plum-02_03c4efac-c395-4220-8a75-dc5a32a047e1.png
BEST SELLING
New
Borealis Hypermesh ELITE Running T-Shirt (Unicorn)
$62.00 USD
shop all

Cycling

Aerodynamic. Breathable. Unstoppable.

Shop all
performance-cycling-bib-shorts-ash-grey-01.png
performance-cycling-bib-shorts-ash-grey-02.png
Performance Cycling Bib Shorts Unisex (Ash Grey)
$191.00 USD
main_image
main_image-02
Performance Cycling Base Layer
$56.00 USD
main_image
main_image-02
Performance Cycling Bib Shorts Unisex (Carbon)
$191.00 USD
main_image
main_image-02
PRPS Classics - Performance Cycling Jersey
$151.00 USD
PRPS Classics - Performance Cycling Jersey - color variant: Black Reflective
main_image
main_image-02
PRPS Classics - WOMEN Performance Cycling Jersey (Long Sleeve)
$155.00 USD
PRPS Classics - WOMEN Performance Cycling Jersey (Long Sleeve) - color variant: Black (PRPS)
purpose-x-fenella-langridge-good-vibes-only-gvo-performance-cycling-jersey-01.png
purpose-x-fenella-langridge-good-vibes-only-gvo-performance-cycling-jersey-02.png
Sold Out
Purpose X Fenella Langridge's GVO Performance Cycling Jersey
$159.00 USD
main_image
main_image-02
Sold Out
Purpose x Joe Skipper JYD Performance Cycling Jersey (Dark Purple)
$158.00 USD
main_image-04
main_image-05
Sold Out
Purpose x Joe Skipper JYD Performance Cycling Jersey (White Coral)
$158.00 USD
Purpose x Joe Skipper JYD Performance Cycling Jersey (White Coral) - color variant: White Coral
Shop all

Best-Selling Accessories

Sustainable Gear for Peak Performance

Shop All
purpose-glacier-headband-with-ultra-cool-tech-arctic-white-01_1.png
purpose-glacier-headband-with-ultra-cool-tech-arctic-white-02_1.png
New
Purpose Glacier Headband with Ultra Cool Tech (Arctic White)
$64.00 USD
purpose-glacier-visor-with-ultra-cool-tech-arctic-white-05_a94eac60-b117-4085-ad91-fc1d60d93cad.png
purpose-glacier-visor-with-ultra-cool-tech-arctic-white-06.png
New
Purpose Glacier Visor with Ultra Cool Tech (Arctic White)
$111.00 USD
redline-hypermesh-elite-sports-hijab-redline-black-1.jpg
redline-hypermesh-elite-sports-hijab-redline-black-2.jpg
New
Purpose Hypermesh PRO Sports Hijab (Carbon Red)
$27.00 USD
purpose-glacier-bucket-hat-01.jpg
purpose-glacier-bucket-hat-02.jpg
BEST SELLING
New
Purpose Glacier Bucket Hat with Ultra Cool Tech (Arctic Frost)
$167.00 USD
re-purpose-5-panel-running-cap-100-recycled-terracotta-02.jpg
re-purpose-5-panel-running-cap-100-recycled-terracotta-04.jpg
New
re:PURPOSE 5-Panel Cycling & Running Cap 100% Recycled (Terracotta)
$39.00 USD
re-purpose-5-panel-running-cap-100-recycled-arctic-white-02.jpg
re-purpose-5-panel-running-cap-100-recycled-arctic-white-04.jpg
New
re:PURPOSE 5-Panel Cycling & Running Cap 100% Recycled (Arctic White)
$39.00 USD
re-purpose-5-panel-running-cap-100-recycled-ocean-blue-02_1.jpg
re-purpose-5-panel-running-cap-100-recycled-ocean-blue-04.jpg
New
re:PURPOSE 5-Panel Cycling & Running Cap 100% Recycled (Ocean Blue)
$39.00 USD
re-purpose-5-panel-running-cap-100-percent-recycled-plum-04.png
re-purpose-5-panel-running-cap-100-percent-recycled-turf-04.png
re:PURPOSE 5-panel Running Cap 100% Recycled
$39.00 USD
re:PURPOSE 5-panel Running Cap 100% Recycled - color variant: Plum (Purple)
re:PURPOSE 5-panel Running Cap 100% Recycled - color variant: Turf (Green)
re:PURPOSE 5-panel Running Cap 100% Recycled - color variant: Slate (Blue)
Shop All

World-ClassCooling

Free ExpressShipping

30-Day Return& Exchange

2-Year Crash Replacement